Title : Mike Dillard is Right. Create MLM leads the right way.

I have been getting Mike Dillards’ (of Magnetic Sponsoring fame) top notch material for many years now. Over the years I’ve purchased most of his stuff.

The note that he sent out this morning was right on the mark. My experience in MLM and online marketing suggest that it is VERY DOABLE for people that really put their mind to it.

The problem is that people just don’t work at it. So far in my experience, I would have to agree with Mike Dillard.

The Mike Dillard concept really turns mlm lead generation “upside down” from the marketing perspective and really is the “only” way to market correctly.

Attraction marketing suggest that anyone should become an “Expert”in a topic, and that people will naturally be attracted to the Expert. Now I didn’t want to go into the all of the details of that program, but let’s just suffice it to say that it works.

After studying and implementing this strategy for some time, I have to say that I am starting to see more clearly exactly what Mike Dillard is talking about.

I’ll show you a few things that don’t work and why. (Now when I say something doesn’t work, that doesn’t mean that it never works. Also my terms like never, and everyone; don’t necessarily mean never and everyone… but you get the picture) Even if you do the wrong thing long enough you may get a result…. I’m just saying fundamentally why these ideas are flawed…

Traffic Exchanges

I have two main complaints about traffic exchanges. The first complaint is that everyone on the traffic exchanges is playing a big game of “I’ll show you mine if you show me yours” The reason that they are on the exchange is to get people to look at their opportunity. Usually not to “buy” someone else’s opportunity

Where is the skill, expertise and knowledge in clicking all day?. There is no skill in posting your website, there is no way to show yourself as a highly skilled knowledgeable expert…(no expert 6 figure earners I know use traffic exchanges)

Do you want to hang out all day with a bunch of people that are just sitting in front of their computer clicking trying to get credit so you will look at your page? Over the years I have sponsored a few of these people… and determined, I don’t want those type in my business anyway.? Lets look at it a little deeper… Why are they doing that in the first place, why are they on the traffic exchange? I’ll tell you why… They are simply not willing to learn, grow and invest in their business. PERIOD

After making that statement, I can hear the whining begin…. But Keith.. I don’t have any time or money to really learn how to market…. Then you continue to play in that pond, with all the others that will never get out of that pond. Continue to be a hobbyist… they will never make true wealth there.

Are you really growing learning and achieving in a traffic exchange? NO.

The fish in that pond are just not biting. The ones that are, probably are not the type you are looking for anyway.

Company Replicated Websites.

Most people are using their company replicated websites incorrectly. I see people promoting their websites through a traffic exchange and I know that I’m dealing with total amature. After all we know that 97% of all MLM’ers fail… If you really want to be successful with your online business, you have to come off as an expert. Your company replicated website is not an expert.. This just doesn’t work. Why? No skill, ability or “expertise” in getting your companies’ replicated site onto the internet

As a primary promotion tool, it just won’t work. You’re website is like hundreds if not thousands of others… As a side note, search engines don’t like company replicated websites because of the duplicate content.

(Side note… For an excellent resource here is a Fantastic Article Marketing Seminar that you may want to implement immediately create some MLM leads for your business.)

Purchasing “opportunity seekers”

Yikes. I don’t know how much money I have spent buying leads. Buying leads doesn’t work. When you buy leads there are several things going on. The questions that come to mind for me… How many times is this lead being sold? How did the lead come to be? How was it made? How old is it?? Is the lead someone that is actually interested in building a business, or are they just surfing the internet because they are bored?. Is the lead incentivized? Is the information even accurate? If the person never responds to me, is that a good lead??

These questions can not be answered favorably by lead companies..

In conclusion…

Mike Dillard says there really is no shortcut. You have to put in the work to brand yourself as an expert. In order to have the things that succesful online marketers have you must do what they have done.

Are you serious? Are you really ready to embark on a learning curve and implement what you learn?

Mike Dillard’s Magnetic Sponsoring is really some of the best foundational material becoming an expert.

For additional information on how to get your mlm lead generation machine going very inexpensively…

Start your MLM Lead Generation Here

Article by Keith Jenkins.

Getting free mlm leads can be a very challenging thing to do if you don’t have a few things in place largely a good blog with subject matter that is of usefulness. The main way to draw mlm leads is to lead with value. Leading with value means that you are not putting up a brazen sales pitch begging your readers to join you in your mlm or home based business.

Network marketing is about attracting like minded people that are willing to lock arms in sales and marketing. It is about sales and marketing by the way, I know lots of mlm’ers like to think that they are just sharing great products with the world one person at a time but I must say that that is only half true. Sharing is about giving some of what you have for gratis, mlm or network marketing is about pooling their contacts and know how. It’s anout a using the tools of the group for the good of each group member for a gain of money. So that being said after you have gone through your friends and family and there friends and family and so one and so on what next? As you may have found already it doesn’t work as well as that sounds just going through all of everyone’s contacts and that is why most folks give up in the first 3 months. The key to receiving free mlm leads is to attract folks who are looking for what you have to offer (in this case you are looking for info on who to get leads and I am giving you some info on how that works so we have started a relationship with out either of us even speaking this is powerful and also free). This is done by offering good content that people can use to find you. You will not want to offer a sales pitch as this is unattractive to almost everyone.

Think of how you came into the business you are in now. Did you get a huge sales pitch right off the bat or had you developed a report and a level of trust and respect with the person who offered you the opportunity? Always lead with value and if your message is of usefulness than people will line up to get more of whatever you are offering. You will want to consider receiving a gratis word press blog to start off with. This is a great place to start an online presence.

Network marketing on the Internet is fundamentally about networking along with various other MLM entrepreneurs, professionals, and home based business MLM proprietors. Here, you are able to share information, strategies, opportunities, and tips with other individuals from the field of MLM.

By making use of a gratis blog site thereby presenting yourself in front of folks, you encounter or rather attract the kind of individuals interested in things you do along with the kind of people that you desire to work with. This is the main reason why gratis blog sites are ideal for setting up an MLM business. You can also submit your RSS feed to directories that will get your message out for you. You can also use social book marking sites to drive traffic to your new content by book marking the article url at each of the many book marking sites. There is also a service called only wire that will do this for you.

Below-mentioned are some of the most successful strategies to generate gratis MLM leads.

Promoting yourself as the leader

The secrets for accomplishment is promoting yourself like an expert, respecting market place, leader, and providing solutions to the problems faced by others. This benefits your profile making it your biggest weapon. It is important that your profile is outstanding. Thus, see to it that you are not involved into challenging selling or promoting yourself. In fact, you need to offer values to other people. For this, your profile needs to indicate that you possess leadership qualities. This helps you in obtaining free MLM leads to follow and join the business opportunity.

Go on adding the friend list

Add many friends and companions as you can. Invite targeted acquaintance and friends particularly those that show interests for network marketing. Moreover, stay constantly in touch with quality prospects. MLM is about interacting and networking with other people. You have to contribute useful subject matter for the group of network marketers. If you go on providing valuable and useful content to the community, they will perceive you as an expert and a leader in the service or industry you are working. Moreover, prospective readers will respect you.

Contributing valuable subject matter and tips

You can come up with a group by encouraging and motivating friends and companions to join that group. You may have fun and thus contribute valuable information. Thus, your MLM marketer’s community learns interacting actively, which will help to lead ahead. Try to make proper use of the bulletin boards for free mlm leads.

To get free MLM leads, you need to be determined and focused. Always keep in mind that the key to successful networking marketing is building contacts. Though creating a network may consume some of your time, but the results, which are free MLM leads will be very rewarding.

Understanding that leads for mlm or home based business is not an instant overnight happening is also important. Anything worth doing that delivers results takes time and effort. Just like your business it takes work to build up a lead generation system but as you start to get your web of subject matter out there on the net when individuals go out and start looking for what you have to offer you will have so much content on the topic that they can’t help but to keep running into your valuable content. I could go on about this topic for a long time as I took my business totally online. It took some difficult work but I am not able to sustain myself just by the leads I get online. I also have enjoyed helping other do the same.

I’ll show you move by step how to create subject matter on the net that’s functional and helps people link up with you. This is a way of getting Network Marketing leads for your home based mlm but you only talk to folks that are dynamically looking for what you have to offer.

First you have to consider about who your trying to draw to you, or what type of leads you’d like to get. You can do this by answering a key question. What obstacle does my product or service solve? Let’s say that your business has a remarkable weight loss product and your weight loss product is all natural, organic, and safe for kids to take. Your target market could be parent or grandparent who have overweight kids. This is just one example but in almost all cases you’ll have a ton of objective markets. You’ll want your message to be the most authoritative by speaking to one specific niche. This way when your objective market reads or sees your message they say, “wow, this is exactly what I’ve been looking for”! free mlm leads don’t just jump in your lap but when you conect with someone they are bound to want to know more about you and to give you their info.

This initial step is the most significant. understand who you’re speaking to. Who are they and why are you speaking to them and not another group.

Now that you have figured out who you’re talking to the next step is to let them understand you know how they feel about the problem at hand. This is very influential because if you can identify with the obstacle that they have it goes a long way to making you a credible source. Let’s go back to the weight loss example for now. We have figured out that we are targeting our message to parents with overweight kids. Now start thinking what some of what they may be thinking about. Why would having an over weight child be a challenge? Why would the parents be seeking a solution? How do they feel about the problem? Initial, they may be feeling worried about what other kids are saying about there child at school, or they may be concerned that their child is unhealthy. They could be worried about diseases like diabetes or depression. That means that by knowing precisely who you’re talking to and how they may be feeling your message will jump right out at them because it speaks directly to their needs and wants. Your message must be dissimilar than what’s typically out there. typically most marketer’s put out a blanket product or service description and hopes that someone reads or sees it. I consider you can start to see the difference and at the end we will put the whole thing together.

Talk directly to your objective markets emotions let them know you understand how they feel. Every good product solves a obstacle. think of the electric can opener. This was remarkable for women who were tired of braking there nails while trying to open up a can. Every product solves a problem and everyone feels someway toward the obstacle. Let your objective market know you can relate.

Put it all together into one package. What obstacle are you solving? Who are you solving it for? What are you solving it with? Why are they looking for a solution? How can you help? This is how you get folks to give you their contact information so you can help them with the challenge at hand. You have recognized the challenge you have recognized why the obstacle needs to be addressed and last you must convince them that you are the one to solve the challenge for them. Lets foremost talk about what you’ve already done for them that no one else has. You have established you understand what’s going on with them and you’ve shown them you know how they feel. This goes a long long way because as we talked about before most everyone else just gives blanket info and hopes they get a few hits. You have related with your prospect or perspective customer and so you have made a human connection! This is what this process is all about, showing your prospect that your a real personal who knows how they feel and wants to help. Tell them why what you have is the superlative way for them to go about solving the problem. Let’s go back to our overweight kid’s parents. I’ll give you an overview of the message we’ve come up with.

Over 40% of American kids are over weight leading to juvenal diabetes and self-esteem problems. If you’re worried about your child’s weight and would like some help from someone who knows what your going through please call now for a free consultation because help is just a call away and you’ve waited long enough.

This message could be made into a blog article, condensed into a twitter comment, a blip on your fasebook page, or a comment on a blog for weight loss tips, an email, and so on and so on. After you answer all the questions put it all together.

Ok here is the last step. Now you need to understand what to do with your message once you have written it or videoed it. The superlative place to start is to go thru the same process that your customer or prospect would go thru. Remember you are targeting a very precise group. Search in Google as 70% of all searches happen there. But you should also look thru sites like ehow, digg, mix, folked, ezines, twitter, fasebook, myspace, GoArticals, you tube, meta cafe, blogroll, wordpress, Technorati, hub pages, Add This, Delicious, and so many more. See what happens is that when you get some good content going that is constructed using the formula we just talked about it draws attention and by using these or any other social media what happens is that the major search engines will index your subject matter on these sites and you’ll end up in the search results for what ever it is that you offer. This is how the big dogs do it and it’s also how major corporations construct ad’s to and get there message out there. So at the bottom you’ll see the simple formula on how to construct your message so folks will contact you for what you have to recommend and not you having to bug your friends and family to death to look at something that they probably could use by don’t want. No one understand this better than me. My friends and family wouldn’t answer my calls for a wile there before I started marketing on-line. I laid it on way to thick. I got some bad advice from my up-line and the biggest obstacle was that my up-line was so against anything on-line that they told me to stay away from marketing on-line. It’s wasn’t their fault they just didn’t know how to take business to the net, they had been taking business to there friends and family and other networkers for so long that they couldn’t see any other way. I had no other options as I had gone thru my contacts in the initial month or two and just couldn’t see talking to everyone around me every place I went about my business for the rest of my life. I mean do you meet anyone else but networkers who do that? Just think if a painter who was in line with you at the store started talking about how remarkable he painted and asked to come over and show you his work! You might get a bit creeped out? That’s what most folks imagine of us when we do it, it’s not professional and it gives mlm a bad name. Follow these steps and you will not have to bug your mail man or that neighbor you don’t like ever again!! This is just one element one phase one peace of the puzzle. A home based mlm business can be a great way to make a living if you get the best Network Marketing training you’ll really start to see a diferance in the amount of income you bring in.